The most brilliant email in the world is useless if it doesn’t make it to the intended recipient.
Our comprehensive system of checks and balances ensures that your outbound email has the best possible chance of avoiding spam filters and successfully landing in the inbox. Trying to deliver outbound email on your own could result in catastrophe when sending multiple messages because:
Sending outbound emails the standard way will likely land you in the spam folder.
Every day, many legitimate emails never reach their intended recipient’s inbox. Our proven strategies help you avoid the spam folder and make sure your outbound emails have the highest possible chance of being delivered.
Most ISPs block you from sending more than a certain amount of emails.
We’ve engineered our software and systems with special ISP-specific traffic-shaping algorithms that contour delivery uniquely for each ISP such as Yahoo!, Hotmail, AOL, and other corporate domains. Our systems analyze and process responses from these ISPs in real time and adjust delivery accordingly.
Traditional SMTP servers are not designed to deliver bulk outbound email.
Bulk outbound email is delivered in batches that create spikes in the delivery pattern. These spikes raise red flags with receiving ISPs and can cause your messages to be quickly blocked. SocketLabs employs several processes, including authentication of sender, management of relationships with ISPs, and encouraging whitelist subscriptions to ensure maximum deliverability.