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SocketLabs Blog

Email Best Practices, Advice, Trends and Tips

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Authentication & Security

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A bad actor is using the sender reputation of other brands to send their spam.

Subdomain Squatters are Threatening Your Email Sender Reputation

An unfortunate reality of email sender reputation is the ability for it to be weaponized. Of course, as senders you can do a whole bunch of things to protect yourself from malicious activity, and the effect is not only protection, but a positive sender reputation. Mailbox providers (MBPs) use reputation information to protect their own […]

A bad actor is using the sender reputation of other brands to send their spam.

Subdomain Squatters are Threatening Your Email Sender Reputation

An unfortunate reality of email sender reputation is the ability for it to be weaponized. Of course, as senders you can do a whole bunch of things to protect yourself from malicious activity, and the effect is not only protection, but a positive sender reputation. Mailbox providers (MBPs) use reputation information to protect their own […]

by Brian Godiksen - October 26, 2022
A blog cover with moving boxes and a moving truck, showing someone moving on to a new email delivery provider.

Moving On: Your Essential Email Delivery Migration Guide

Today you’re gonna learn how an email vendor migration is a lot like moving to a new home—including the reasons for moving, as well as the pains and frustrations that come along with it. In this article, we’ll help you understand the benefits of email migration from one email delivery vendor to another. We’ll also […]

by David Mozeleski - April 12, 2022
DKIM Replay Attacks

DKIM Replay Attacks: Preventive Measures to Protect Email Deliverability

Old spamming techniques are making a comeback. See how bad actors are stealing sender reputation to send spam, and what you can do about it.

by Brian Godiksen - February 14, 2022
apple email privacy update

Apple Email Privacy Protection: What It Means for the Future of Email 

What you should know about Apple’s new email privacy updates and how they will impact your email…

by Lauren Meyer - July 1, 2021

Email Authentication: Key to Security, Delivery and Brand Protection

Email authentication will remain a hot topic in 2021. Discover the keys to security, delivery and brand protection.

by John Alessi - January 21, 2021
A confused person asking "What is BIMI?"

What is BIMI?

BIMI, or brand indicators for message identification, is a new industry-developed specification that allows brands to associate their logos with email they send.

by SocketLabs - January 20, 2021
what is dkim

What is DKIM?

DKIM is an email authentication mechanism that helps ensure an email has not been altered in transit using custom signatures in…

by SocketLabs - June 11, 2020
Email security

VeraSafe Partnership Helps SocketLabs Ensure Email Privacy & Data Security

Improved email privacy and data security with Verasafe…

by SocketLabs - June 4, 2020
email authentication

Why Microsoft’s Changes will Cause a Ripple Effect in Email Authentication

While it is widely known that Microsoft has been working on the logic around email authentication….

by Brian Godiksen - April 24, 2020
email authentication

Email Authentication In 2020

Through the first quarter of 2020 there have been several developments in the email world that impact email authentication

by Brian Godiksen - April 24, 2020
what is ccpa

What is CCPA: Everything You Need to Know

With January 1, 2020 approaching quickly, its important to know what is CCPA and how it will impact your business moving forward…

by SocketLabs - December 16, 2019
engagement tracking

Simple and Secure Email Innovation: Encrypted Engagement Tracking

An innovative solution from SocketLabs for encrypting the custom-branded, white-labeled engagement tracking links that are used inside customer email messages!

by SocketLabs - September 15, 2019
dkim vs domainkeys

DKIM Vs. DomainKeys

What is DKIM? What is DomainKeys? How do they compare as email authentication standards? Find out…

by SocketLabs - September 12, 2019
spf email authentication

SPF Email Authentication: Explained in Plain English

What is Sender Policy Framework (SPF)? Sender Policy Framework (SPF) is an open email authentication standard used to prevent sender address forgery, allowing senders to publish a list of IP addresses, or server names that are authorized to send on their behalf. SPF authenticates the domain used in the “envelope” or return-path email address. This […]

by SocketLabs - September 12, 2019
importance of email authentication

The Importance of Email Authentication

After two exciting days at Digital Summit Philadelphia, marketers from around the globe learned the importance of email authentication and how it works…

by SocketLabs - July 29, 2019

Top 3 Benefits of DMARC

Today we’re going to talk a little about the benefits of DMARC. What is DMARC? DMARC is an email technology that is really cool. It’s essentially an email authentication protocol that is designed to give email domain owners the ability to protect their domain from unauthorized use. DMARC email authentication is really valuable to companies […]

by Brian Godiksen - April 23, 2019

The Complete Guide to Email Authentication, Part 8

This is part 8 of an 8 part series on Email Authentication, to go to part one click here. Conclusion As spam and online threats continue to plague user inboxes, Internet and email providers will continue to aggressively take steps to protect their users by implementing the latest technologies and standards available. Email authentication is part […]

by SocketLabs - April 5, 2019

The Complete Guide to Email Authentication, Part 7

This is part 7 of an 8 part series on Email Authentication, to go to part one click here. ISP Adoption of Email Authentication As stated earlier, there has been no general adoption of one specific email authentication standard by the ISP and receiving communities. Additionally, ISPs generally have not been forthcoming about what authentication methods […]

by SocketLabs - April 4, 2019

The Complete Guide to Email Authentication, Part 6

This is part 6 of an 8 part series on Email Authentication, to go to part one click here. DomainKeys Identifed Mail (DKIM) DomainKeys Identified Mail (DKIM) is the successor to Yahoo DomainKeys. Being very similar in functionality to DomainKeys, DKIM has additionally adopted aspects from Cisco’s Identified Internet Mail standard (IIM), and the result […]

by SocketLabs - March 31, 2019

The Complete Guide to Email Authentication, Part 5

This is part 5 of an 8 part series on Email Authentication, to go to part one click here. DomainKeys DomainKeys is a domain-level authentication standard that uses public/private key encryption, DNS, and multiple policies to prove the legitimacy and contents of an email message. It verifies the domain used in the “from” or “sender” header. […]

by SocketLabs - March 29, 2019

The Complete Guide to Email Authentication, Part 4

This is part 4 of an 8 part series on Email Authentication, to go to part one click here. Sender ID Framework (Sender ID) Very similar to SPF version 1 is SPF 2.0, more commonly known as Sender ID. Sender ID works on the same principles as SPF, with the exception that it not only has […]

by SocketLabs - March 27, 2019

The Complete Guide to Email Authentication, Part 3

This is part 3 of an 8 part series on Email Authentication, to go to part one click here. Sender Policy Framework (SPF) For purposes of clarification, the term SPF used in this section refers to SPFv1 or SPF Classic. SPF 2.0 will be discussed in the next section under Sender ID. Sender Policy Framework (SPF) […]

by SocketLabs - March 24, 2019

The Complete Guide to Email Authentication, Part 2

This is part 2 of an 8 part series on Email Authentication, to go to part one click here. A Brief History of Email Authentication Meng Weng Wong and Sender Policy Framework The concept of email authentication – validating sender email either by IP address or encryption – dates back as far as 1997. Multiple specifications […]

by SocketLabs - March 22, 2019

The Complete Guide to Email Authentication, Part 1

Introduction The objective of this paper is to provide a brief overview and description of the most commonly used email authentication practices and methodologies. It is not exhaustive in nature, and does not cover every aspect of every technology in use today. It does, however, cover the main topics and points of discussion with regard […]

by SocketLabs - March 15, 2019

Best Practices Using Custom DKIM Signatures

Interested in using custom DKIM signatures? We have the information you are looking for! Discover the best practices using custom DKIM signatures.

by Brian Godiksen - August 5, 2013

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