Fast isn't fast enough

Rule Engine mitigates damage with nearly instant automated action.

Optimize email delivery with near-real time rule creation to prevent emerging threats.

Create and rank delivery rules

to protect sender reputation

Create new rules to address emerging

threats detected within your data

Bad actors won't be smiling anymore

once you put Rule Engine to use

Use SocketLabs codeless UI to automate traffic shaping, IP pool management, and more

Protect reputation in five clicks or less

It’s the middle of the night. Do you know where your email performance is? With Rule Engine, you can rest easy knowing subaccount reputations are protected with automated rules set by your own specifications to avoid ongoing disaster when you can’t intervene.



Reroute senders to more appropriate IPs and protect the reputation of the entire pool without spending hours figuring out a fix. Just set and trust Rule Engine will do it’s job. It will.

Manage without code

Time isn’t endless. You need simple set up and effortless management to make sure you can protect IP and domain reputation without waiting for coding experts.


With Rule Engine, you only need the help of a coder to get yourself up and running and then the wheel is in your hands. Our sweat-free parameters and automated actions keep things moving in the right direction with intelligent traffic shaping segmentation on your terms.

SocketLabs' email platform offers 99.999% uptime and a no-code user interface
Create rules to segment your email traffic. The possibilities are endless.

Segment for better performance

Rule Engine isn’t just protection. It’s proactivity. By setting rules according to your most important attributes, you can split traffic as many ways as you want to improve delivery across subaccounts.

Want senders with StreamScores of 90 or higher in one pool? Group ’em. Want senders with higher bounce rates than you’d like in a different pool? Group ’em. Your options for optimization are endless.

Take it from our happy customers

"SocketLabs is clearly driven by customer success and has become a trusted partner of"
"It was like a breath of fresh air having something that we could plug into in our environment, and make a few customizations, and be up and running in the blink of an eye."
"We should have transitioned a long time ago. With SocketLabs, we're not just a number. I've got the name of a person I can ring up if I've got a problem."
"We always want to be at the forefront of the marketing automation world, and SocketLabs helps us do that."
"We've been working together for at least 8 years, and we wouldn't trust anybody else with our email delivery."
Lindsay Willott
CEO, Customer Thermometer
"Ultimately, we realized that email is an incredibly specialized area requiring dedicated, expert resources. We saw vast improvement after switching to SocketLabs’ managed email service."

Schedule time to see the platform in action