Do Transactional Emails Need to Be CAN-SPAM Compliant?
Remember when the internet was the Wild West and anything was allowed? Yes, I remember today, too. Just kidding, though email HAS gone through some changes to better protect email recipients now that email has been weaponized. We’re no longer worried about dying because we didn’t forward a chain email to 10 people. Instead, we’re […]
CAN-SPAM Act
The history of spam is full of interesting facts, like the 1st spam message was sent in 1864 via telegraph! But the CAN-SPAM Act isn’t about any old spam, it’s about email spam. Even though email marketing campaigns can target subscribers around the world, every country has different anti-spam regulations. In the United States, email […]
Transactional Email & CAN-SPAM: Is Transactional Email Exempt?
The CAN-SPAM Act is a US law which establishes standards for sending commercial email. But what about Transactional Email & CAN SPAM? In this post you’ll…
Don’t Forget the “L”: How A Typo Spam Trap Can Destroy Your Email Deliverability
Is it possible that a company’s email deliverability can be impacted by a simple typo? The short answer is yes — keep reading to learn more…
CASL – The New Canadian Anti-Spam Law, What You Need to Know
The New Canadian Anti-Spam Law known as CASL has gone into effect. Find out what it is and the importance of complying with this new anti-spam law.
New CAN-SPAM Provisions
On May 12 the FTC announced its approval of four rule provisions to the CAN-SPAM Act of 2003. These provisions are summarized as follows: Opt-out Requirements Clarified To submit a valid opt-out request, a recipient cannot be required to pay a fee, provide information other than his or her email address and opt-out preferences, or […]
Email Performance Red Flags: Spam Complaints
Welcome to a new SocketLabs series: Email Performance Red Flags! Now, we’re all familiar with “red flags,” where there is a behavior or sign something isn’t quite right. Some of us are better at spotting them than others, but when it comes to email, getting skilled at identifying red flags is an important key to […]
Email in 2025 Featuring Melinda Plemel, Spamhaus
Please welcome Melinda Plemel! Melinda Plemel is an email professional who has worked in the industry for more than 20 years and is now an Enhanced Services Specialist at Spamhaus. She has experience that ranges from technical account management to deliverability consulting to ISP relationships to anti-spam consultant to brand ambassador. She’s led the industry […]
Ducking and Dodging Spam Traps
Email and spam traps have an “It’s Complicated” relationship status on Facebook. Or at least they would if Facebook still had that option. If you’re here, you likely know enough about spam traps to be dangerous. If not, here is a little quick info to keep you up to speed on what they are and […]
