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SocketLabs Blog

Email Best Practices, Advice, Trends and Tips
Popular Categories
DMARC
Best Practices
Community
Customer Experience
Deliverability

Email Performance Red Flags: Spam Complaints

Welcome to a new SocketLabs series: Email Performance Red Flags!  Now, we’re all familiar with “red flags,” where there is

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Lauren Meyer 04.29.2024

Your Guide to Spring Email Cleaning 2024

The first quarter of the year is in the books. How are things going with your email marketing? If you’re

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Nicky Copland 04.19.2024

Next Sender, Please: Queue Architecture and Traffic Shaping

First things first, we want to set the scene: Today’s email environment is now shaped by the new sets of

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Brian Godiksen 04.18.2024

Webinar Highlights: Google & Yahoo Talk Email Marketing in 2024

Last week, we hosted an interactive discussion featuring representatives from the product teams of Google and Yahoo!, who have recently

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Lauren Meyer 04.15.2024
deferred bounces

Hold, Please: Deferred Bounces

We’re well past the deadline for adhering to bulk sender requirements set by both Google and Yahoo, and surprise, the

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Lauren Meyer 03.27.2024
gpt

How to Check Your Domain Reputation with Google Postmaster Tools

Learn how to use Google Postmaster Tools to check your domain reputation and other valuable email metrics to help stay on top of your email and improve your deliverability

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Brian Godiksen 03.15.2024
authentication credit

Email Authentication: Giving Credit Where It’s Due

When considering email authentication, its impact on deliverability is a little more complicated today than it was just a year

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Brian Godiksen 03.11.2024
audience

Your Audience and Your Email Performance: The Musical

No pressure or anything, but your email program is a very public performance, and the joy and rapture of your

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Nicky Copland 03.01.2024

What is DKIM?

DKIM is an email authentication mechanism that helps ensure an email has not been altered in transit using custom signatures in…

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SocketLabs 02.28.2024
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