Inbox Science
Blogs, News, Events, Tips & Research
SendGrid Migration Guide: Finding New Value With SocketLabs
Looking for a new email service provider? This SendGrid Migration Guide makes it easy for unhappy customers find new value with SocketLabs......
Simple and Secure Email Innovation: Encrypted Engagement Tracking
An innovative solution from SocketLabs for encrypting the custom-branded, white-labeled engagement tracking links that are used inside customer email messages!...
Understanding DMARC: Your Guide to Powerful Email Authentication
DMARC is not the be-all/end-all solution of email deliverability issues, and it is not for everyone. DMARC is only a concern for domains that are trying to eventually move to a “reject policy”, and for organizations who care about their domain’s branding being used without permission. Implementing DMARC does not immediately help improve inbox placement […]...
DKIM Vs. DomainKeys
What is DKIM? What is DomainKeys? How do they compare as email authentication standards? Find out......
SPF Email Authentication: Explained in Plain English
What is Sender Policy Framework (SPF)? Sender Policy Framework (SPF) is an open email authentication standard used to prevent sender address forgery, allowing senders to publish a list of IP addresses, or server names that are authorized to send on their behalf. SPF authenticates the domain used in the “envelope” or return-path email address. This […]...
Changing Times Call for a New Customer Experience
Changing consumer needs demands a new form of customer experience. What does this mean for your business? We cover CX from top to bottom......
From Community Building to Video Game Development: What We Learned from the Abstractions II Conference
The SocketLabs team was a proud sponsor of this year's Abstractions conference in Pittsburgh, Pa. Here is everything we took away......
What is Email Analytics: How to Use Email Analytics Best Practices to Improve Email Performance
Learn how to improve your email performance by answering this simple question: What are email analytics and how do you ise them?...
Three Marketing Tricks for the Modern Marketer
After our time with best selling authors and award winning marketers, we took away three tricks that every marketer should use to succeed......